So it is clear that social media can increase website traffic dramatically and can play a good role to increase your business.

To get benefit of social media, first you need to improve your social engagement by doing actively participation on social networks such as Facebook, Twitter, MySpace etc… and second, allow your website’s user to share your website contents with their friend across social networks, affiliates groups and communities.

Further in this article we will dig out how we can allow website’s users to share contents with their friends.

The big complexity is that there are hundreds of social networking websites, which people are using for sharing information. Now if we integrate all of them into our website, so website user can share website content on their preferred network, then it would be a big, time consuming and costly job. So is there any option available which cover all popular social networks and easy to integrate & free of cost? Yes, the answer is ShareThis button.

ShareThis provides users with a simple, free of cost and easy way to implement sharing on any site via email, Twitter, Facebook and 40+ other social services. The better sharing integration, the more users will share your content and increase socially-referred traffic and engagement

ShareThis shows up on the page as a simple button or link, and clicking on it, user can send content to to Digg, Facebook, MySpace.com, or any number of related social applications.

ShareThis supports an additional JavaScript API for developers that need more control over what is being shared. It provides programmatic control of display options and supports a function based interface. It is for advanced use when you plan to:

- Share something more than just a single web page (e.g. image, video, etc.)
- Change the default object properties
- Share multiple objects on a single web page.

We have integrated ShareThis for many of clients and they are enjoying to have this on their website. Its really worth to add this small button and enjoy the increament of socially-referred traffic.